Sect. 1. Persuasive principles -- sect. 2. A persuasive writing A to Z -- sect. 3. Persuasive words at work -- sect. 4. More than words can say.
0
SUMMARY OR ABSTRACT
Text of Note
These days, we all need the ability to argue a case effectively in writing. Engaging, entertaining and?as you'd expect?highly persuasive, Can I Change Your Mind? will change the way you think about the words you use for ever.
SYSTEM REQUIREMENTS NOTE (ELECTRONIC RESOURCES)
Text of Note
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.