عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
9780470293171 (cloth : acid-free paper)
لاتين
Seena Sharp
Competitive intelligence advantage
2009
xiv, 290 p.
مرجع به حساب نمي آيد
Includes bibliographical references and index.
Introduction : required reading (yes, really) -- The emergence of the hapless executive -- Defining and refining competitive intelligence -- Competitive intelligence : what you don't know will hurt you -- Why fixating on competitors is wrong -- Three critical distinctions -- All information is not equal -- Knowing when and why to power up the CI engine -- Next steps for you and your company -- Understanding and evaluating information sources -- Performing like a CI pro -- Demystifying competitive intelligence, one myth at a time -- What's in it for me? -- Playing by the rules, SCIP, resources.
how to minimize risk, avoid surprises, and grow your business in a changing world
Business intelligence
Risk
Success in Business
658
.
472
,
S531c
,
2009
مولف
Sharp, Seena.
Seena Sharp
