عنوان
پدید آورنده
موضوع
رده
RA410.56 .T48 2005
RA410
.
56
.
T48
2005
کتابخانه
محل استقرار
1567932347 (alk. paper)
9781567932348 (alk. paper)
b518116
Marketing health services /
[Book]
Richard K. Thomas
Arlington, VA :
AUPHA Press,
c2005
xvi, 469 p. ;
26 cm
Includes bibliographical references and index
Healthcare marketing: history and concepts -- Understanding healthcare markets -- Healthcare marketing techniques -- Managing and supporting the marketing effort -- The future of healthcare marketing -- Glossary -- Index
0
Medical care-- Marketing
362
.
1/068/8
22
RA410
.
56
RA410
.
56
.
T48
2005
.
T48
2005
2005
F-707
W
74
T461m
2005
Thomas, Richard K.,1944-
20071128141753.0
مطالعه متن کتاب [Book]
Y
