J. Michael Geringer, Jeanne M. McNett, Michael S. Minor, Donald A. Ball.
New York, NY :
McGraw-Hill Education,
[2016]
xxvii, 531 pages ;
28 cm
Includes bibliographical references and indexes.
The challenging context of international business -- International trade and investment -- Sociocultural forces -- Sustainability and natural resources -- Political forces that affect global trade -- Intellectual property rights and other legal forces -- Economic and socioeconomic forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- International markets : assessment and entry modes -- Marketing internationally -- Managing human resources in an international context -- International accounting and financial management -- A. International institutions from a business perspective -- B. Export and import practices -- C. Global operations and supply chain management -- Glossary.