Includes bibliographical references (pages 229-232) and index.
What is demand management -- Is demand management worth the effort? -- Principles of demand planning -- Principles of communicating demand -- Principles of influencing demand -- Managing and prioritizing demand -- Multiple views of demand -- The human quotient -- Planning strategies for managing uncertainty -- Performance measurements -- Role of technology -- Demand collaboration -- Demand consensus and integration.
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Annotation -- Effective demand management is becoming critical to a company's profitability. Demand Management Best Practices: Process, Principles, and Collaboration provides best practice solutions that will improve overall business performance for supply chain partners and all functions within a company impacted by the demand management process. The authors are leading experts with #1 manufacturing consulting firm in the world (OliverWight), and have published best sellers Orchestrating Success and The Marketing Edge.
Safari Books Online
CL0500000421
Demand management best practices.
1932159010
Business logistics.
Logistique (Organisation)
BUSINESS & ECONOMICS-- Production & Operations Management.