عنوان

Tourism :

شابک

0750622725

شابک

9780750622721

شماره

b742270

عنوان اصلي

Tourism :

نام عام مواد

[Book]

ساير اطلاعات عنواني

how effective management makes the difference /

نام نخستين پديدآور

Roger Doswell.

محل نشرو پخش و غیره

Boston :

نام ناشر، پخش کننده و غيره

Butterworth-Heinemann,

تاریخ نشرو بخش و غیره

1997.

نام خاص و کميت اثر

x, 319 pages :

ساير جزييات

illustrations ;

ابعاد

24 cm

متن يادداشت

Includes bibliographical references (pages 308-312) and index.

متن يادداشت

pt. 1. The Background to Tourism Management. 1. Tourism -- definitions, concepts and policies. 2. Tourism demand. 3. The tourism product. 4. The travel trade. 5. Government tourism administration -- pt. 2. Tourism's Impacts and Other Management Criteria. 6. Tourism and the economy. 7. Tourism and the environment. 8. Sociocultural effects. 9. Development issues. 10. Planning and management -- pt. 3. Planning and Management Strategies. 11. Managing the GTA, regulation and research. 12. Managing marketing. 13. Managing product development. 14. Managing human resources development. 15. Managing public awareness programmes.

بدون عنوان

0

متن يادداشت

This is an up-to-date, practical text explaining effective management within the context of current trends in tourism. It incorporates extensive coverage of the characteristics of tourism, making it ideally suited for those studying tourism, travel and business studies. Individual managers and policy decision makers will also find that this book addresses vital management issues. These include the relationship of the public and private administration and management sectors. Tourism: How effective management makes the difference is an essential guide showing which areas of tourism need management, the influences on the management process and how to manage in a practical setting. Definitions of sound and successful tourism management are explained by the monitoring of performance and results.

موضوع مستند نشده

Tourism-- Management.

موضوع مستند نشده

Management.

موضوع مستند نشده

Toerisme.

موضوع مستند نشده

Tourism-- Management.

موضوع مستند نشده

Tourism-- Management.

شماره

ويراست

شماره رده

نشانه اثر

شماره رده

شماره رده

شماره رده

شماره رده

کد سيستم

کد سيستم

کد سيستم

کد سيستم

مستند نام اشخاص تاييد نشده

Doswell, Roger.

تاريخ عمليات

20201204025934.0

نام الکترونيکي

نوع ماده

[Book]

تكميل شده

Y