Actionable web analytics: using data to make smart business decisions
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Indianapolis, IN
Name of Publisher, Distributor, etc.
John Wiley
Date of Publication, Distribution, etc.
2007
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxix, 256 p.: ill.
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes index
SUMMARY OR ABSTRACT
Text of Note
Provides information on developing a Web analytics strategy to help make strategic business decisions, plan a website, develop effective marketing, and create a culture of analysis within an organization.