عنوان
پدید آورنده
موضوع
رده
HD 9980 .5 .Z45 2006
HD
9980
.
5
.
Z45
2006
کتابخانه
محل استقرار
OTHER STANDARD IDENTIFIER
Standard Number
145782
Standard Number
145783
Standard Number
145836
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
زمستان۷۸
.Language of Text, Soundtrack etc
English
TITLE AND STATEMENT OF RESPONSIBILITY
General Material Designation
)44(
First Statement of Responsibility
Zeithaml, Valarie A.
Title Proper
Services marketing: integrating customer focus across the firm
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston
Name of Publisher, Distributor, etc.
McGraw-Hill/Irwin
Date of Publication, Distribution, etc.
2006
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxvii, 708 p.: ill., map ; 27 cm.
GENERAL NOTES
Text of Note
Includes bibliographical references and index
NOTES PERTAINING TO EDITION AND BIBLIOGRAPHIC HISTORY
Text of Note
4th ed
TOPICAL NAME USED AS SUBJECT
Entry Element
، Service industries-- Marketing
Entry Element
، Customer services
Entry Element
، Marketing
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD
9980
.
5
.
Z45
2006
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler
AU oJ yraM ,rentiB
AU .D enyawD ,relmerG
TI
LOCATION AND CALL NUMBER
Shelving Form of Title, Author, Author/Title
163
Shelving Form of Title, Author, Author/Title
163
Shelving Form of Title, Author, Author/Title
163
