عنوان
پدید آورنده
موضوع
رده
HF5415.13 .K64 2009
HF5415
.
13
.
K64
2009
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0131357972 (pbk.)
(Number (ISBN
0136009980
(Number (ISBN
9780131357976 (pbk.)
(Number (ISBN
9780136009986
NATIONAL BIBLIOGRAPHY NUMBER
Number
dltt
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Marketing management /
General Material Designation
[Book]
First Statement of Responsibility
Philip Kotler, Kevin Lane Keller.
EDITION STATEMENT
Edition Statement
13th ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Upper Saddle River, N.J. :
Name of Publisher, Distributor, etc.
Pearson Prentice Hall,
Date of Publication, Distribution, etc.
c2009.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 v. (various pagings) :
Other Physical Details
col. ill. ;
Dimensions
29 cm.
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
TOPICAL NAME USED AS SUBJECT
Marketing-- Management.
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
.
13
Book number
.
K64
2009
PERSONAL NAME - PRIMARY RESPONSIBILITY
Kotler, Philip.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Keller, Kevin Lane,1956-
ORIGINATING SOURCE
Date of Transaction
20100104054045.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
