عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
3834940453
(Number (ISBN
9783834940452
NATIONAL BIBLIOGRAPHY NUMBER
Number
b589640
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Guerilla Marketing :
General Material Designation
[Book]
Other Title Information
Alternative Werbeformen als Techniken der Produktinszenierung
First Statement of Responsibility
von Kai Harald Krieger.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Wiesbaden
Name of Publisher, Distributor, etc.
Gabler Verlag
Date of Publication, Distribution, etc.
2012
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
(XXVII, 329S. 29 Illustrationen, digital)
SERIES
Series Title
Marken- und Produktmanagement
TOPICAL NAME USED AS SUBJECT
Economics.
Economics/Management Science.
Marketing.
PERSONAL NAME - PRIMARY RESPONSIBILITY
von Kai Harald Krieger.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Kai Harald Krieger
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
