Michael R. Baye, Bert Elwert Professor of Business Economics & Public Policy, Kelley School of Business, Indiana University, Jeffrey T. Prince, Associate Professor of Business Economics & Public Policy, Harold A. Poling Chair in Strategic Management, Kelley School of Business, Indiana University.
EDITION STATEMENT
Edition Statement
Ninth edition.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York, NY :
Name of Publisher, Distributor, etc.
McGraw-Hill Education,
Date of Publication, Distribution, etc.
[2017]
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxvii, 548 pages ;
Dimensions
27 cm.
SERIES
Series Title
The McGraw-Hill series Economics
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and indexes.
CONTENTS NOTE
Text of Note
The fundamentals of managerial economics -- Market forces : demand and supply -- Quantitative demand analysis -- The theory of individual behavior -- The production process and costs -- The organization of the firm -- The nature of industry -- Managing in competitive, monopolistic, and monopolistically competitive markets -- Basic oligopoly models -- Game theory : inside oligopoly -- Pricing strategies for firms with market power -- The economics of information -- Advanced topics in business strategy -- A manager's guide to government in the marketplace -- Case study.