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Marketing management
پدید آورنده
Cravens, David W.
موضوع
Marketing - Management
رده
HF
5415
.
13
.
C684
کتابخانه
Central Library of Amirkabir University of Technology
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
۶۶۴۰۷۴۱۸(۰۲۱) – ۶۴۵۴۲۳۴۹(۰۲۱)
I1
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Cravens, David W.
Title Proper
Marketing management
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Homewood, Ill.
Name of Publisher, Distributor, etc.
Irwin
Date of Publication, Distribution, etc.
]1987[
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xx, 714 p. : ill
SERIES
Series Title
The Irwin series in marketing
GENERAL NOTES
Text of Note
Includes bibliographies and index
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing - Management
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
Book number
5415
.
13
Classification Record Number
.
C684
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
David W. Cravens, Gerald E. Hills, Robert B. Woodruff
LOCATION AND CALL NUMBER
Shelving Form of Title, Author, Author/Title
English
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