عنوان
پدید آورنده
موضوع
رده
HD9980.5 .Z45 2003
HD9980
.
5
.
Z45
2003
کتابخانه
محل استقرار
استان: East Azarbaijan ـ شهر: Tabriz
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0-07-119914-4
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
83-645
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Services marketing
General Material Designation
[Book]
Other Title Information
:integrating customer focus across the firm
First Statement of Responsibility
/ Valarie A. Zeithaml, Mary Jo Bitner
EDITION STATEMENT
Edition Statement
3rd ed
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston
Name of Publisher, Distributor, etc.
: McGraw-Hill
Date of Publication, Distribution, etc.
, 2003.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xx, 668p.
Other Physical Details
: ill.
Dimensions
; 28cm
GENERAL NOTES
Text of Note
Language: انگلیسی
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes index
TOPICAL NAME USED AS SUBJECT
Sevice industries - Marketing
Customer services
Marketing
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD9980
.
5
Book number
.
Z45
2003
PERSONAL NAME - PRIMARY RESPONSIBILITY
Zeithaml, Valarie A
PERSONAL NAME - SECONDARY RESPONSIBILITY
Bitner, Mary Jo
ORIGINATING SOURCE
Country
ایران
old catalog
p
BL
1
a
Y
