عنوان
پدید آورنده
موضوع
رده
TX 911 .3 .M3 K68 2006
TX
911
.
3
.
M3
K68
2006
کتابخانه
محل استقرار
0132017733
9780132017732
IR
165186
انگلیسی
IR
Marketing for hospitality and tourism
[Book]
/ Philip Kotler, John T. Bowen, James C. Makens.
4th ed.
Upper Saddle River, NJ
: Pearson Prentice Hall
, c2006.
xxiv, 932 p.
: col. ill.
; 26 cm.
English
Includes bibliographical references and index.
Hospitality industry - Marketing
Tourism - Marketing
TX
911
.
3
.
M3
K68
2006
Kotler, Philip, author
Bowen, John T
Makens, James C
Iran
University of Tehran. Kish International Campus
Old cataloging
p
BL
1
Y
