عنوان
پدید آورنده
موضوع
رده
HF 5415 .1255 .C38 2010 R
HF
5415
.
1255
.
C38
2010
R
کتابخانه
محل استقرار
978-1-59253-517-0
IR
192779
انگلیسی
IR
Go logo! a handbook to the art of global branding
[Book]
: 12 keys to creating successful global brands
/ Mac Cato
Beverly, Mass
: Rockport
, c2010
208 p.
:ill. (chiefly col.)
; 27 cm
English
Includes bibliographical references
12 keys to creating successful global brands
Branding (Marketing)
Consumer behavior
Identity (Psychology)
Emotions -- Social aspects
Communication in marketing
Creative ability in business
HF
5415
.
1255
.
C38
2010
R
Cato, Mac, author
Iran
University of Tehran. Kish International Campus
Old cataloging
p
BL
1
Y
